Alooha
品牌定位：宠物服饰品牌
项目内容：视觉策略 /品牌VI设计/ 包装设计
充满海岛气息的叶子饮品品牌设计Alooha。设计中，我们将轻松、快乐的生活态度融入其中，
用简洁的椰子线条与Alooha字母相结合，诠释了轻松惬意的品牌精神。
Alooha, a leaf beverage brand design full of island atmosphere. In the design, we integrate a relaxed and happy attitude towards life,
combining simple coconut lines with the Alooha letters to interpret the relaxed and comfortable brand spirit.
包装设计上，我们大胆使用黄蓝撞色，让人一眼就能感受到夏威夷的海岛风光和清爽的椰汁口感。抽象的几何图形和大色块的运用，使得整个设计更具视觉冲击力。简洁的文字排版，让品牌信息一目了然。Alooha，不仅仅是一杯椰汁，更是我们对快乐生活的热爱和追求。这个夏天，让我们一起，用设计，迎接每一份清凉与惬意。
In terms of packaging design, we boldly use yellow and blue contrasting colors, allowing people to immediately feel the island scenery of Hawaii and the refreshing taste of coconut juice. The use of abstract geometric shapes and large color blocks makes the entire design more visually impactful. Concise text layout makes brand information clear at a glance. Alooha， Not just a cup of coconut juice, but also our love and pursuit of a happy life. This summer, let’s embrace every coolness and comfort with design.