{"id":1683,"date":"2026-06-22T11:20:39","date_gmt":"2026-06-22T03:20:39","guid":{"rendered":"https:\/\/www.niicedesign.net\/?p=1683"},"modified":"2026-06-22T11:35:39","modified_gmt":"2026-06-22T03:35:39","slug":"berrytint","status":"publish","type":"post","link":"https:\/\/www.niicedesign.net\/index.php\/berrytint\/","title":{"rendered":"Berrytint"},"content":{"rendered":"\n<div class=\"wp-block-stackable-columns alignfull stk-block-columns stk-block stk-747d2e2\" data-block-id=\"747d2e2\"><style>.stk-747d2e2 {margin-bottom:0px !important;}.stk-747d2e2-column{--stk-columns-spacing:var(--stk--preset--spacing--80, 5.06rem) !important;}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-747d2e2-column alignfull\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-d9a56ae\" data-v=\"4\" data-block-id=\"d9a56ae\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-d9a56ae-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-d9a56ae-inner-blocks\">\n<p class=\"alignfull has-x-large-font-size wp-block-paragraph\" style=\"line-height:0\"><strong><span style=\"color: #0f0e17\" class=\"stk-highlight\">Berrytint\u4e28\u6307\u7532\u6cb9\u54c1\u724c\u8bbe\u8ba1<\/span><\/strong><\/p>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns alignfull stk-block-columns stk-block stk-1357027\" data-block-id=\"1357027\"><style>.stk-1357027 {margin-bottom:0px !important;}.stk-1357027-column{--stk-columns-spacing:var(--stk--preset--spacing--50, 1.5rem) !important;}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-1357027-column alignfull\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-b25eaf2\" data-v=\"4\" data-block-id=\"b25eaf2\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-b25eaf2-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-b25eaf2-inner-blocks\">\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"666\" data-id=\"1684\" src=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u8d44\u6e90-103555552-1-1024x666.jpg\" alt=\"\" class=\"wp-image-1684\" srcset=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u8d44\u6e90-103555552-1-1024x666.jpg 1024w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u8d44\u6e90-103555552-1-300x195.jpg 300w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u8d44\u6e90-103555552-1-768x500.jpg 768w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u8d44\u6e90-103555552-1.jpg 1440w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns alignfull stk-block-columns stk-block stk-7247dec\" data-block-id=\"7247dec\"><style>.stk-7247dec {margin-bottom:0px !important;}.stk-7247dec-column{--stk-columns-spacing:var(--stk--preset--spacing--80, 5.06rem) !important;}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-7247dec-column alignfull\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-971707d\" data-v=\"4\" data-block-id=\"971707d\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-971707d-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-971707d-inner-blocks\">\n<p class=\"wp-block-paragraph\" style=\"font-size:clamp(21.536px, 1.346rem + ((1vw - 3.2px) * 1.052), 35px);line-height:0\"><strong><span style=\"color: #0f0e17\" class=\"stk-highlight\">Berrytint<\/span><\/strong><\/p>\n\n\n\n<p class=\"has-text-align-right wp-block-paragraph\"><br><span style=\"color: #0f0e17\" class=\"stk-highlight\"><strong>\u54c1\u724c\u5b9a\u4f4d\uff1a\u6307\u7532\u6cb9\u54c1\u724c<\/strong><br><strong>\u9879\u76ee\u5185\u5bb9\uff1a\u89c6\u89c9\u7b56\u7565 \/\u54c1\u724cVI\u8bbe\u8ba1\/ \u5305\u88c5\u8bbe\u8ba1<\/strong><\/span><br><br><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong><span style=\"color: #0f0e17\" class=\"stk-highlight\">\u7f8e\u7532\u5728\u5317\u7f8e\u548c\u4e1c\u5357\u4e9a\u5df2\u7ecf\u4e0d\u662f&#8221;\u5973\u751f\u505a\u6307\u7532&#8221;\u8fd9\u4ef6\u4e8b\u4e86\u3002OPI\u3001Sally Hansen \u4e4b\u5916\uff0c\u65b0\u4e00\u6279 indie nail brand \u6b63\u5728 TikTok\u3001Instagram \u4e0a\u75af\u72c2\u6536\u5272 Z \u4e16\u4ee3\u2014\u2014\u5979\u4eec\u4e70\u7684\u4e0d\u662f\u989c\u8272\uff0c\u662f\u8eab\u4efd\u8ba4\u540c\u3002\u5e72\u51c0\u6210\u5206 + \u5f3a\u70c8\u7f8e\u5b66 + \u60c5\u7eea\u5171\u9e23\uff0c\u4e09\u8005\u7f3a\u4e00\uff0c\u8bb0\u4e0d\u4f4f\u4f60\u3002\u5176\u5b9e\u6211\u4eec\u53ef\u4ee5\u53d1\u73b0\u7f8e\u7532\u8fd9\u4e2a\u54c1\u7c7b\uff1a\u4ece\u529f\u80fd\u54c1\u8f6c\u5411\u4e86\u6587\u5316\u54c1\u3002<\/span><\/strong><br><br>Nail art is no longer just a matter of &#8220;girls getting their nails done&#8221; in North America and Southeast Asia. In addition to OPI and Sally Hansen, a new batch of indie nail brands are wildly harvesting Generation Z on TikTok and Instagram &#8211; what they buy is not color, but identity. Clean ingredients + strong aesthetics + emotional resonance, if one of the three is missing, I won\u2019t be able to remember you. In fact, we can find that the category of nail art has shifted from functional products to cultural products.<\/p>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns alignfull stk-block-columns stk-block stk-0ff8c56\" data-block-id=\"0ff8c56\"><style>.stk-0ff8c56 {margin-bottom:0px !important;}.stk-0ff8c56-column{--stk-columns-spacing:var(--stk--preset--spacing--50, 1.5rem) !important;}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-0ff8c56-column alignfull\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-ed2309d\" data-v=\"4\" data-block-id=\"ed2309d\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-ed2309d-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-ed2309d-inner-blocks\">\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" data-id=\"1687\" src=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe_\u753b\u677f-1.jpg\" alt=\"\" class=\"wp-image-1687\" srcset=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe_\u753b\u677f-1.jpg 480w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe_\u753b\u677f-1-225x300.jpg 225w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" data-id=\"1686\" src=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-02.jpg\" alt=\"\" class=\"wp-image-1686\" srcset=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-02.jpg 480w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-02-225x300.jpg 225w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" data-id=\"1685\" src=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-03-1.jpg\" alt=\"\" class=\"wp-image-1685\" srcset=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-03-1.jpg 480w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-03-1-225x300.jpg 225w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" data-id=\"1689\" src=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-04.jpg\" alt=\"\" class=\"wp-image-1689\" srcset=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-04.jpg 480w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-04-225x300.jpg 225w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" data-id=\"1688\" src=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-05.jpg\" alt=\"\" class=\"wp-image-1688\" srcset=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-05.jpg 480w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-05-225x300.jpg 225w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" data-id=\"1691\" src=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-06.jpg\" alt=\"\" class=\"wp-image-1691\" srcset=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-06.jpg 480w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-06-225x300.jpg 225w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" data-id=\"1690\" src=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-07.jpg\" alt=\"\" class=\"wp-image-1690\" srcset=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-07.jpg 480w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-07-225x300.jpg 225w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" data-id=\"1692\" src=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-08.jpg\" alt=\"\" class=\"wp-image-1692\" srcset=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-08.jpg 480w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-08-225x300.jpg 225w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" data-id=\"1693\" src=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-09.jpg\" alt=\"\" class=\"wp-image-1693\" srcset=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-09.jpg 480w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-09-225x300.jpg 225w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" data-id=\"1694\" src=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-10.jpg\" alt=\"\" class=\"wp-image-1694\" srcset=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-10.jpg 480w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-10-225x300.jpg 225w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" data-id=\"1698\" src=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-11.jpg\" alt=\"\" class=\"wp-image-1698\" srcset=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-11.jpg 480w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-11-225x300.jpg 225w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" data-id=\"1696\" src=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-12.jpg\" alt=\"\" class=\"wp-image-1696\" srcset=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-12.jpg 480w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-12-225x300.jpg 225w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" data-id=\"1697\" src=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-13.jpg\" alt=\"\" class=\"wp-image-1697\" srcset=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-13.jpg 480w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-13-225x300.jpg 225w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" data-id=\"1695\" src=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-14.jpg\" alt=\"\" class=\"wp-image-1695\" srcset=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-14.jpg 480w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-14-225x300.jpg 225w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" data-id=\"1699\" src=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-15.jpg\" alt=\"\" class=\"wp-image-1699\" srcset=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-15.jpg 480w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-15-225x300.jpg 225w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" data-id=\"1702\" src=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-16.jpg\" alt=\"\" class=\"wp-image-1702\" srcset=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-16.jpg 480w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-16-225x300.jpg 225w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" data-id=\"1700\" src=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-17.jpg\" alt=\"\" class=\"wp-image-1700\" srcset=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-17.jpg 480w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-17-225x300.jpg 225w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" data-id=\"1701\" src=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-18.jpg\" alt=\"\" class=\"wp-image-1701\" srcset=\"https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-18.jpg 480w, https:\/\/www.niicedesign.net\/wp-content\/uploads\/2026\/06\/\u6307\u7532\u53d1\u5e03\u56fe-18-225x300.jpg 225w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure>\n<\/figure>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns alignfull stk-block-columns stk-block stk-daca1e9\" data-block-id=\"daca1e9\"><style>.stk-daca1e9-column{--stk-columns-spacing:var(--stk--preset--spacing--80, 5.06rem) !important;}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-daca1e9-column alignfull\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-bf1f016\" data-v=\"4\" data-block-id=\"bf1f016\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-bf1f016-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-bf1f016-inner-blocks\">\n<p class=\"has-small-font-size wp-block-paragraph\"><strong><span style=\"color: #0f0e17\" class=\"stk-highlight\">\u6211\u4eec\u63a5\u5230\u300cBerrytint\u300d\u8fd9\u4e2a\u9879\u76ee\u7684\u65f6\u5019\uff0c\u521b\u59cb\u4eba\u7ed9\u4e86\u6211\u4eec\u4e00\u53e5\u8bdd\u2014\u2014&#8221;\u6211\u4e0d\u60f3\u505a\u53e6\u4e00\u4e2a\u7c89\u7c89\u5ae9\u5ae9\u7684\u7f8e\u7532\u54c1\u724c\u3002&#8221;\u8fd9\u53e5\u8bdd\u5b9a\u4e86\u6574\u4e2a\u9879\u76ee\u7684\u65b9\u5411\u3002\u5979\u7684\u7528\u6237\u662f\u4f4f\u5728\u591a\u4f26\u591a\u3001\u6d1b\u6749\u77f6\u65b0\u52a0\u5761\u7684 22-35 \u5c81\u5973\u6027\uff0c\u9605\u8bfb\u6210\u5206\u8868\u3001\u8ffd\u6c42 Clean Beauty\uff0c\u540c\u65f6\u62d2\u7edd&#8221;\u5929\u7136\u5c31\u8be5\u5be1\u6de1&#8221;\u8fd9\u4ef6\u4e8b\u3002\u6211\u4eec\u7ed9\u8fd9\u4e2a\u54c1\u724c\u5efa\u4e86\u4e00\u4e2a\u4e16\u754c\u89c2\uff1a\u6307\u5c16\u679c\u56ed\u3002 \u989c\u8272\u4e0d\u4ece\u5316\u5b66\u8272\u53f7\u91cc\u6765\uff0c\u4ece\u6c34\u679c\u91cc\u6765\u3002\u8bbe\u8ba1\u4e0a\u6211\u4eec\u505a\u4e86\u4e09\u4e2a\u6838\u5fc3\u51b3\u7b56\uff1a\u5b57\u6807\u7528\u5806\u53e0\u6362\u884c\u6392\u5217\uff0c\u50cf\u679c\u5b9e\u622a\u9762\u4e00\u6837\u5c42\u53e0\uff0c\u5706\u6da6\u4f46\u6709\u529b\u3002\u914d\u8272\u5b8c\u5168\u629b\u5f03\u88f8\u7c89\u7cfb\uff0c\u6a58\u68d5\u3001\u6a31\u6843\u7ea2\u3001\u84dd\u8393\u7d2b\u2014\u2014\u6bcf\u4e00\u4e2a\u8272\u90fd\u6709\u6c34\u679c\u539f\u578b\u3002\u56fe\u5f62\u8bed\u8a00\u7528\u68cb\u683c \/ \u6761\u7eb9 \/ \u5706\u70b9\u4e09\u5957\u62bd\u8c61\u679c\u8089\u7eb9\u7406\uff0c\u53ef\u4ee5\u968f SKU \u81ea\u7531\u6362\u8272\uff0c\u597d\u770b\u53c8\u597d\u7528\u3002\u4e00\u4e2a\u597d\u54c1\u724c\uff0c\u5728\u7528\u6237\u62ff\u8d77\u6765\u7684\u4e00\u79d2\uff0c\u5c31\u5e94\u8be5\u544a\u8bc9\u5979\uff1a\u4f60\u4e3a\u4ec0\u4e48\u9009\u6211\u3002\u5982\u679c\u4f60\u4e5f\u5728\u505a\u65b0\u6d88\u8d39\u54c1\u724c\uff0c\u60f3\u6e05\u695a\u8fd9\u4e2a\u5e02\u573a\u7684\u7ade\u4e89\u5df2\u7ecf\u4e0d\u5728\u4ea7\u54c1\u5c42\u4e86\u2014\u2014\u5728\u89c6\u89c9\u5c42\u5c31\u5df2\u7ecf\u5f00\u59cb\u4e86<\/span><\/strong>\u3002<br><br><br>Strategy When we received the &#8220;Berrytint&#8221; project, the founder gave us a sentence &#8211; &#8220;I don&#8217;t want to be another pink and tender nail brand.&#8221; This sentence set the direction of the entire project. Her users are 22-35-year-old women living in Toronto, Los Angeles, and Singapore. They read ingredient lists, pursue Clean Beauty, and reject the idea that &#8220;naturalness should be bland.&#8221; We built a world view for this brand: Fingertip Orchard. The color does not come from chemical color numbers, it comes from fruits.We made three core decisions: The word mark is arranged in stacks and new lines, stacked like a fruit cross-section, rounded but powerful. The color matching completely abandons the nude pink series, with orange brown, cherry red, and blueberry purple\u2014each color has a fruit prototype. The graphic language uses three sets of abstract pulp textures: checkers\/stripes\/polka dots. The color can be changed freely according to the SKU, which is beautiful and easy to use. A good brand should tell users the moment they pick it up: Why did you choose me? If you are also building a new consumer brand, think clearly that the competition in this market is no longer at the product level \u2013 it has already begun at the visual level.<\/p>\n<\/div><\/div><\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Berrytint  \u6307\u7532\u6cb9\u54c1\u724c\u8bbe\u8ba1<br \/>\n\u4ee5\u6307\u5c16\u679c\u56ed\u4e3a\u7075\u611f\u7684\u51fa\u6d77\u6307\u7532\u6cb9\u54c1\u724c\u8bbe\u8ba1<\/p>\n","protected":false},"author":2,"featured_media":1685,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-1683","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case"],"blocksy_meta":[],"_links":{"self":[{"href":"https:\/\/www.niicedesign.net\/index.php\/wp-json\/wp\/v2\/posts\/1683","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.niicedesign.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.niicedesign.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.niicedesign.net\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.niicedesign.net\/index.php\/wp-json\/wp\/v2\/comments?post=1683"}],"version-history":[{"count":3,"href":"https:\/\/www.niicedesign.net\/index.php\/wp-json\/wp\/v2\/posts\/1683\/revisions"}],"predecessor-version":[{"id":1705,"href":"https:\/\/www.niicedesign.net\/index.php\/wp-json\/wp\/v2\/posts\/1683\/revisions\/1705"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.niicedesign.net\/index.php\/wp-json\/wp\/v2\/media\/1685"}],"wp:attachment":[{"href":"https:\/\/www.niicedesign.net\/index.php\/wp-json\/wp\/v2\/media?parent=1683"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.niicedesign.net\/index.php\/wp-json\/wp\/v2\/categories?post=1683"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.niicedesign.net\/index.php\/wp-json\/wp\/v2\/tags?post=1683"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}